Two suppliers to the police safety camera units have pledged their commitment to reducing road deaths and injuries by confirming their involvement in a high-profile national event.

Laser Tech UK Ltd and StarTraq Ltd have both confirmed that they will be silver sponsors for the Andy Cox Challenge 2022, which is taking place between May 16-22, 2022.

More than half of UK police forces have already confirmed their involvement in the event, which will see police officers and staff join forces to run, cycle, walk or travel by any other means across their force area.

The forces will form local fundraising teams which will help to reach the overall event target of £500,000 for the road victims’ charity, RoadPeace.

Crucially, the challenge will also aim to get the public talking about road deaths and the devastation they cause to families and communities every day.

The event will be spearheaded by Detective Chief Superintendent Andy Cox, Head of Crime at Lincolnshire Police, who became well-known during the first UK lockdown after single-handedly launching a campaign to tackle speeding.

Laser Tech UK Ltd supplies mobile laser speed cameras to a number of UK police forces and its technology has been used by law enforcement agencies around the world for many years.

Hardeep Ubhey, Technical Director at Laser Tech UK Ltd, said: “We’re delighted to be supporting the Andy Cox Challenge again this year as part of our commitment to reducing deaths and injuries on the roads. The event plays such an important role in raising awareness around road danger and in supporting road crash victims and their families.”

StarTraq Ltd provides cloud-based enforcement software for the police forces to automate the processing of traffic violations such as speeding and red-light running.

Allan Freinkel, CEO at StarTraq Ltd, said: “StarTraq have been helping to improve road safety for over 20 years. We are delighted to be able to support the Andy Cox Challenge which we are sure will help to raise awareness of this extremely important issue. Good luck Andy!”

Sara Dowling, Deputy CEO of RoadPeace, said: “We’re so grateful to Laser Tech UK and StarTraq for pledging their support for the event, which means so much to RoadPeace and the many people that we support. We’d love to hear from other companies that would like to support the event too.”

Updated on: 27 January 2022