These experiences made it clear that a grave injustice was being perpetrated and suffered. Together with some of the people she met, Brigitte decided that to challenge the casual attitude to road casualties and offer support to the victims, a dedicated organisation needed to be set up, since none existed and no-one spoke up for road victims. RoadPeace's first meeting was held around Brigitte's dining table in 1991 and the organisation began in 1992 with the first ever helpline for road crash victims, which she manned at the same time as developing the organisation.

As National Secretary, Brigitte has been involved with the day-to-day work of RoadPeace for 16 years, stepping down at the 7th April 2008 conference, which celebrated RoadPeace’s 15 years of pioneering work since its public launch on the same date in 1993. Brigitte’s engagement with RoadPeace continues in her role as president, but she was also working at international level for road crash victims: from 2004 to 2010 she has been President of FEVR (European Federation of Road Traffic Victims) and in collaboration with the World Health Organisation she continued to develop and promote the World Day of Remembrance for Road Traffic Victims, resulting in this Day now being celebrated throughout the whole world following its adoption by the United Nations in 2005. Brigitte was at the origin of this day in 1993 and is also the author of the World Day websitelaunched in early 2008, and was its editor until December 2017.

For more of Brigitte's experiences please read the following:
Hidden Victims - how RoadPeace began Past and future challenges - Brigitte Chaudhry speech to the RoadPeace 15th Anniversary Conference

Cynthia's determination and courage was met by the company agreeing to work with her to improve their vehicle and driving practices. Since then, Cynthia has been involved in many areas of road danger reduction, but is especially engaged in the dangers of HGVs to cyclists and other vulnerable road users and the responsibilities of freight operating companies. You can read more about Cynthia's experiences in this testimony to her daughter - Alex Jane McVitty testimony
In 2011 Cynthia was shortlisted as an SMK Campaigner Award Finalist.

In 2014 Cynthia was awarded an OBE for services to road safety

Towards the end of that trial I was approached by a grieving father whose son had been killed in another crash and he was becoming involved in the setting up of RoadPeace. Following that approach I volunteered to assist in some way. Thereafter I spoke at the launch of the charity and at various RoadPeace events at the House of Commons and elsewhere, including abroad. I contributed to discussions on radio and television. I was pleased to be asked to become a Patron. During the Blair years I was part of RoadPeace delegations to the Home Office. Every year we received a sympathetic hearing from junior minsters who changed annually as they climbed up the political greasy pole. Little progress was made although the same silent civil servants were usually present. Death on the roads is dealt with as a Road Traffic Offence. It has always been my view as it remains that it should be dealt with as Homicide. Such a classification would reflect the views of those in society affected by these tragedies on the road and would result in greater attention and importance given to the investigation by the Police, the involvement of the CPS and the Courts.'

He was also involved in a separate hit and run, whilst cycling home from work in 2012, . He was cut up by a lorry at a junction and his bicycle went underneath. He had to take a protracted leave of absence from work to recover. The police were unable track down the vehicle so David took the investigation into his own hands. He found the company and the driver. The culprit was fined and given points on his license. To prevent further incidents like this, he took civil action. The company settled out of court, paying a substantial sum in costs and compensation. David is a life and resilience coach with a specialism in post-bereavement intervention. He is a motivational speaker, speaking in front of a wide range of audiences including school children, politicians and CEOs and will bring a wealth coaching, fundraising, policy, voluntary and charity board experience to RoadPeace.

Petra started her career with internships at the Tallahassee Democrat in Florida and The Independent in London. She helped raise funds for the Motor Neurone Disease Association by organising a photographic exhibition and auction in London, showcasing the eclectic and inspiring work of her close friend and friend’s brother, who was diagnosed with the disease. She is interested in human rights and social justice. Petra lost her father after he was hit by a car when crossing a road. She believes in the importance of prevention and awareness about road safety.

Alex has first hand experience of dealing with the consequences of a fatal road crash that resulted in the death of two close relatives. As a Trustee, she is committed to using her skillset to help RoadPeace reach people in need of support and do everything she can to promote RoadPeace’s principle of road danger reduction.